On Tuesday, NFL commissioner Roger Goodell sent out an email with a letter to fans. The purpose of the letter was to thank fans for their support during the 2011 season, as well as to look ahead to the future of the sport. The letter included a link to the website based around the "NFL Evolution" campaign, so I think you can draw your own conclusions about the purpose of the letter.
You can check it out after the jump.
To NFL Fans:
Now that another remarkable NFL season has concluded, let me express my gratitude on behalf of all 32 NFL teams for your incredible support. Record numbers of you watched at home, made your way to the stadium, and connected with the NFL in numerous other ways during the 2011 season. Your love of football is what makes the NFL special.
We are proud of the quality of the game today. From the individuals and team skills on display in every game to the record-breaking achievements of future Hall of Famers, the 2011 season was extraordinary on many levels.
It finished up with some of the most exciting playoff games of recent years leading to a tense, drama-filled Super Bowl between the Giants and Patriots that was the most-watched show in the history of television. What a tribute to our players, coaches, and fans!
As good as it's been, I believe the NFL's best days are ahead. Our responsibility in leading the league is to protect and enhance the bond between our game and the passionate fans who sustain it. We know we have to earn your trust every day and prove we are worthy of your amazing support.
Our commitment to improve everything we do is ongoing. We are not done yet. From the game on the field to the fan experience at home -- and everything in between -- there are ways we can do even better. We owe it to you, the fans, to believe in better and strive for more. Our game has always evolved and that will continue. I encourage you to visit our new web site - NFL.com/evolution - to explore how the game has improved over the past century. There are more good changes to come.
Our mission is captured very simply in these four words:
Forever forward. Forever football. Thank you once again for your passion and commitment to the game we all love.
Roger Goodell