Monday morning the Detroit Lions announced single-game tickets will go on sale for the 2016 season on July 27. Per the announcement:
Tickets will be available exclusively at Detroitlions.com/tickets or by calling 877-212-8898. Fans can also purchase tickets for Lions 2016 home games in person at the Ford Field Ticket Office Monday through Friday between 10 AM and 6 PM.
One interesting note from the announcement is the Lions relationship with Flash Seats, a digital seating company. This is the Lions’ third year working with Flash Seats and it’s the same method the Lions are using with training camp tickets. If you’re new to Flash Seats, the method of ticketing is relatively cutting-edge.
Flash Seats is a relatively new company (formed in 2008), but the big note here is the tickets are 100 percent digital. This means if you buy single-game tickets, you will not be given a physical, paper ticket. In fact, you don’t really receive a ticket at all. Instead you are admitted entry to the stadium with valid forms of identification. From Flash Seat’s website:
Flash Seats is an ID-based digital ticketing system that allows you to enter an event with any form of convenient digital ID, such as a credit card or a Mobile ID through the Flash Seats mobile app.
This could make reselling the tickets more difficult, especially on gameday. However, it will still be possible, according to Flash Seat’s website:
Flash Seats is a full-service, 100% ID-based digital ticketing system with great benefits for fans.
Conveniently swipe in on game day with no paper tickets.
Buy and sell unused seats in a safe, online marketplace backed by teams and venues.
Manage their season ticket inventory.
Easily transfer tickets to anyone\--anytime, anywhere, right up until the start of the event.
Tickets will be as low as $50 in the team’s “Roar Zone” during the regular season and $21 during the preseason.
Editor’s note: A previous version of this story claimed this was the first year the Lions were switching to an all-digital single-game ticket. It turns out the Lions moved to this service for the first time in 2015. Pride Of Detroit regrets the error.